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The Indicators of a Bad SEO Company
Saturday, November 23, 2013
When you research a possible SEO company you will find certain indicators that might suggest they are a bad company.
1) They paint a picture that is too pretty. Companies that promises you the world are not the real thing. You need to pick a company that provides reasonable results. Quick fixes are another danger sign, proper SEO improvement takes time and diligence to get correct. Do not expect results in hours or days, good results takes time.
2) They provide you with a free trial. Companies offering free trials are out to abuse the website you have spent and eternity on getting somewhere. Sharing your passwords with these kinds of companies is like holding a gun against your own head.
3) The SEO company uses grey hat SEO techniques. Grey hat SEO refers to unethical practices that can result in your website being flagged or blocked from the search engine.
4) The price just seems too good. Some SEO experts placing bids on freelance sites might promise you good results for the minimum costs while others price way too much. A company with a good reputation does not use freelance sites to create business.
5) A promise of multiple search engine submissions. There are a multitude of small insignificant search engines out there. You need to pick a SEO company that focusses on the big ones like Google and Yahoo. Having high hits on baby engines will mean absolutely nothing.
6) They ask for the copyrights of your articles and meta data. If you hand your copyright to these companies, they will be able to destroy your website and company. With the information belonging to them they can report you for copyright infringement and strip your website bare.
7) They will not answer your questions. If you confer with the company to discuss possible strategies and they do not share their state secrets you should run to to hills. A SEO company that is not willing to share their plans is dealing in the dark arts.
8) They create bad irrelevant content. When it comes to search engine hits a site with keyword rich high quality content will rank better. Bad content will do exactly to opposite. The aim is to add quality to your site not to diminish it.
9) The company offers you hundreds of links to your site. Link building is one of the best ways to ensure that your website have a high ranking number. However the links should be gained in an ethical way. Paying for links, link trading, link prospecting and automated link building are grey hat practices. If a person finds your site valuable he/she will give you a link in theirs.
10) The SEO company threatens or blackmails you. A company that threatens you with damage or sabotage to your website, are likely to just that if you hire them. Threats and extortion are criminal offenses and they should be reported.
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Marketing, Social Marketing
1) They paint a picture that is too pretty. Companies that promises you the world are not the real thing. You need to pick a company that provides reasonable results. Quick fixes are another danger sign, proper SEO improvement takes time and diligence to get correct. Do not expect results in hours or days, good results takes time.
2) They provide you with a free trial. Companies offering free trials are out to abuse the website you have spent and eternity on getting somewhere. Sharing your passwords with these kinds of companies is like holding a gun against your own head.
3) The SEO company uses grey hat SEO techniques. Grey hat SEO refers to unethical practices that can result in your website being flagged or blocked from the search engine.
4) The price just seems too good. Some SEO experts placing bids on freelance sites might promise you good results for the minimum costs while others price way too much. A company with a good reputation does not use freelance sites to create business.
5) A promise of multiple search engine submissions. There are a multitude of small insignificant search engines out there. You need to pick a SEO company that focusses on the big ones like Google and Yahoo. Having high hits on baby engines will mean absolutely nothing.
6) They ask for the copyrights of your articles and meta data. If you hand your copyright to these companies, they will be able to destroy your website and company. With the information belonging to them they can report you for copyright infringement and strip your website bare.
7) They will not answer your questions. If you confer with the company to discuss possible strategies and they do not share their state secrets you should run to to hills. A SEO company that is not willing to share their plans is dealing in the dark arts.
8) They create bad irrelevant content. When it comes to search engine hits a site with keyword rich high quality content will rank better. Bad content will do exactly to opposite. The aim is to add quality to your site not to diminish it.
9) The company offers you hundreds of links to your site. Link building is one of the best ways to ensure that your website have a high ranking number. However the links should be gained in an ethical way. Paying for links, link trading, link prospecting and automated link building are grey hat practices. If a person finds your site valuable he/she will give you a link in theirs.
10) The SEO company threatens or blackmails you. A company that threatens you with damage or sabotage to your website, are likely to just that if you hire them. Threats and extortion are criminal offenses and they should be reported.