How To Generate Targeted Traffic By Writing For Other Websites or Blogs
Saturday, November 23, 2013
Writing for other websites might seem like a bad way to generate traffic to your site. After all, if you write content for someone else's site, that content is going to help them rank better and generate more traffic, right?
That's true, but it can also help you in several ways. Let's look at a few strategies for generating traffic by writing for other people's websites.
One of the best ways to do this is through guest blogging. This is when you write a blog post for someone else's blog, as a "guest author." When you do this, they will usually include a short bio for you along with a link back to your own site.
This link is the reason that giving someone else free content for their website can still benefit you. For one thing, you're going to get a certain percentage of the people who read your guest post that will click through to your own website. If your post is on a popular blog in your market, you can actually generate a lot of clickthrough traffic this way - basically siphoning off some of the traffic from that site.
That link will also stay on that site over the long term, so it will continue to get clickthroughs as new people find your post and it can develop into a valuable backlink over time, as that post ages. If it's on a high-authority site, it can wind up being very valuable in the long run.
Another effective way to write for other websites is through article marketing. This is similar to guest blogging in some ways - you're providing content for another site in exchange for one or more links back to yours - but it has the advantage that your article might get picked up by even more sites, ultimately creating a lot of backlinks pointing to your site.
Article marketing has some short-term benefits in the way of direct clickthrough traffic, but the bigger value is in the long-term backlinks that you will get.
A paid writing position can also generate traffic back to your own website in some cases. Sites like About.com pay their writers, and if you can get hired as a staff writer for them, they often include your bio on the site. Which includes a link back to your main website, naturally.
For more tips and tricks go to: http://bit.ly/14xSlL9 .
Tags:
Ezine Marketing, Marketing
That's true, but it can also help you in several ways. Let's look at a few strategies for generating traffic by writing for other people's websites.
One of the best ways to do this is through guest blogging. This is when you write a blog post for someone else's blog, as a "guest author." When you do this, they will usually include a short bio for you along with a link back to your own site.
This link is the reason that giving someone else free content for their website can still benefit you. For one thing, you're going to get a certain percentage of the people who read your guest post that will click through to your own website. If your post is on a popular blog in your market, you can actually generate a lot of clickthrough traffic this way - basically siphoning off some of the traffic from that site.
That link will also stay on that site over the long term, so it will continue to get clickthroughs as new people find your post and it can develop into a valuable backlink over time, as that post ages. If it's on a high-authority site, it can wind up being very valuable in the long run.
Another effective way to write for other websites is through article marketing. This is similar to guest blogging in some ways - you're providing content for another site in exchange for one or more links back to yours - but it has the advantage that your article might get picked up by even more sites, ultimately creating a lot of backlinks pointing to your site.
Article marketing has some short-term benefits in the way of direct clickthrough traffic, but the bigger value is in the long-term backlinks that you will get.
A paid writing position can also generate traffic back to your own website in some cases. Sites like About.com pay their writers, and if you can get hired as a staff writer for them, they often include your bio on the site. Which includes a link back to your main website, naturally.
For more tips and tricks go to: http://bit.ly/14xSlL9 .
